REDUCE
FROM GRAIN TO GLASS,
LESS IS MORE

WORKING TOWARDS NET ZERO CARBON WHISKY PRODUCTION

Close up of grain used to make whisky

As we keep walking towards a brighter tomorrow, we are focusing on our ongoing commitment to use 100% renewable energy and become net-zero carbon across direct operations by 2030.

The rooftops of the Johnny Walker distillery

But we’re not stopping there. We’re looking at everything ‘from grain to glass-in-hand’ to see how we can be better including helping our farmers and grain suppliers adopt new practices that’ll see them achieve gold accreditations in the Sustainable Agriculture Initiative’s widely-respected Farm Sustainability Assessment (FSA).

RECYCLABLE. REUSABLE.

Johnny Walker Black Label. A bottle of Johnnie Walker Black Label 12-year-old whisky is shown next to its box. Two glasses with ice and citrus garnishes are in the foreground. A commemorative coin is also visible. The setting is warm and elegant.

Across Diageo we're working to ensure 100% of our packaging is widely recyclable, reusable or compostable by 2030.

Johnny Walker Red Label bottle upside down

We're also working hard to reduce our total packaging and increase the recycled content in our packaging - delivering a 10% reduction in packaging weight and increasing the recycled content of our packaging to 60%.

In life and in whisky-making, water is our most valuable resource. We’re going to use 20% less water during our production process – while maintaining our whisky’s exceptional quality.

JOHNNIE WALKER MASTER BLENDER, DR EMMA WALKER

LIGHTER WEIGHT. LESS PACKAGING. BETTER FOR EVERYONE.

Johnny Walker Black Label bottle on an orange background

Lighter bottles = smaller footprint. We’re making our glass bottles up to 25% lighter, except for Red Label and Black Label because they’re already very light.

Johnny Walker Red Label bottle on a red background

Across Diageo, we have removed over 141 million cardboard gift boxes per year across our premium Scotch portfolio, including Johnnie Walker Red and Black Label.

Find out more about the steps we're taking

Grass growing on the side of a mountain

Johnnie Walker

Next Steps Initiative

When it comes to sustainability, inaction is not an option. We’re taking positive steps forward in pursuit of a brighter tomorrow. Keep Walking.

Find Out More