JOHNNIE WALKER UNVEILS BLUE LABEL ELUSIVE UMAMI LIMITED EDITION

Introducing the limited release Johnnie Walker Blue Label Elusive Umami, inspired by one of the world’s most hard-to-define and alluring profiles; umami. A partnership of two masters of their craft; whisky making with Master Blender Emma Walker and creative gastronomy, with Chef Kei Kobayashi who brings a unique craftmanship and flair to his cuisine – like the rarity and craft that goes into making every bottle of Johnnie Walker Blue Label.

Chef KEI KOBAYASHI in a white jacket stands with arms crossed in a dimly lit kitchen. A Johnnie Walker Blue Label Elusive Umami with gold accents is on the counter next to him.

“UMAMI POSSESSES A MYSTERIOUS QUALITY THAT IGNITES OUR SENSES, REVEALING SUMPTUOUS TASTE AND COMPLEXITY. THE FINAL LIQUID IS A MULTI-FACETED EXPRESSION OF WHAT I INTERPRET UMAMI TO BE.”

Chef Kei Kobayashi

A woman in a blue shirt holds up a glass of whiskey and a bottle of Blue Label whiskey sits on a table in front of her.

“WHEN CHEF KEI AND I SET OUT TO CAPTURE THE ESSENCE OF UMAMI, WE KNEW WE WERE TAKING A STEP INTO THE UNKNOWN BUT EMBARKING ON AN EXCITING JOURNEY OF FLAVOR EXPLORATION.
TOGETHER, WE WANTED TO PUSH THE BOUNDARIES OF WHAT SCOTCH COULD BE AND BRING A TRULY INNOVATIVE OFFERING TO THE WORLD OF WHISKY AND FLAVOR”.

Emma Walker

JW Elusive Umami X 2 + 2 Serves

EXCLUSIVE & RARE

Only one in 25,000 casks succeeds in bringing this elusive character to life. Johnnie Walker Master Blender, Emma Walker and Chef Kei Kobayashi handpicked whiskies like they were ingredients - from salty, smoky notes to savory, meaty flavors. The result? An expertly blended, liquid encapsulation of the enigmatic taste of umami.

JW Elusive Umami + 2 Serves Close Up

TASTING NOTES

This boundary pushing innovation in whisky is balanced with sweet and savory flavors, with notes of blood oranges and red berries, with sweet wood spice, a touch of smoked meat, a hint of salt and pepper with a long, sweet, fruit finish.

JW Elusive Umami + 2 Serves + Caviar

THE PERFECT SERVE​

Oscietra Caviar has been chosen for its undeniable concentration of umami and mineral character. The cleanliness of the caviar, in partnership with the whisky, compliments and elevates one another. Johnnie Walker Blue Label Elusive Umami displays rich caramelized miso notes, including tropical top notes of grilled pineapple, rich cacao and blackberry tannin. This finishes with a cleansing mineral salinity. Creamy and slightly briny caviar matches the whisky perfectly, as the inherent cacao and dark fruit tannin in the whisky pair with the savory nature of the caviar.

Two glasses filled with whisky on a table next to a Johnnie Walker Blue Label Elusive Umami bottle. A bowl of black caviar and a teaspoon are nearby. The setting is illuminated with blue and red lighting, creating a luxurious atmosphere.

HOW TO ENJOY

Enjoy a spoon of Oscietra Caviar, ensuring the caviar coats the palate. Once swallowed, take a small sip of the whisky, let that intermingle with the flavors of the caviar, take 10-15 seconds to reflect on the waves of flavor on the palate and savor slowly. Repeat in this order, responsibly.

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